Ng Kok Song to solely use social media in presidential campaign: Will the strategy work?
X Ng Kok Song to solely use social media in presidential campaign: Will the strategy work? We are days away from Singapore’s...
Did Tan Kin Lian’s ‘smear campaign’ claims hurt his presidency bid? PR professionals weigh in
X Did Tan Kin Lian’s ‘smear campaign’ claims hurt his presidency bid? PR professionals weigh in We are about two...
Did PM Lee’s speech mend the ‘reputational crisis of a generation’? PR players weigh in
X Did PM Lee’s speech mend the ‘reputational crisis of a generation’? PR players weigh in Yesterday, Prime Minister...
Will PAP’s slew of incidents shake public trust?
X Will PAP’s slew of incidents shake public trust? Singapore’s ruling party, People’s Action Party (PAP), has dominated...
Taylor Swift’s UOB ticket presale: What more can be done to retain consumers?
X Taylor Swift’s UOB ticket presale: What more can be done to retain consumers? Over the last few days, everyone in Singapore...
McDonald’s brings back classic Grimace mascot: How brands can tap into nostalgia marketing
X McDonald’s brings back classic Grimace mascot: How brands can tap into nostalgia marketing Recently, McDonald’s made...
HK’s giant duck deflates: Could organisers have handled it better?
X HK’s giant duck deflates: Could organisers have handled it better? Yesterday, Hong Kong-based creative brand...
Cathay Pacific’s apology and firing of cabin crew members: Will it be enough to weather the PR storm?
X Cathay Pacific’s apology and firing of cabin crew members: Will it be enough to weather the PR storm? Last night, Cathay...
Why brands increased their ad spend on TikTok despite the looming ban
X Why brands increased their ad spend on TikTok despite the looming ban TikTok has been in the news over the last few weeks following...
Why TikTok’s current conundrum is a wake up call to companies slow to pick up government relations
X Why TikTok’s current conundrum is a wake up call to companies slow to pick up government relations The Internet has a buzz...
TikTok’s congressional hearing: CEO Chew Shou Zi might have lost the battle, but has won the war
X TikTok’s congressional hearing: CEO Chew Shou Zi might have lost the battle, but has won the war TikTok’s Singaporean...
Slammed Charles & Keith TikToker onboards AirAsia content: A missed opportunity for C&K to do more?
X Slammed Charles & Keith TikToker onboards AirAsia content: A missed opportunity for C&K to do more? Zoe Gabriel, the...
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